Cookie Policy
Last updated: June 17, 2026
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or phone) when you visit a website. They are widely used to make websites work efficiently, remember your preferences, and provide information to the website owner. Cookies can be "first-party" (set by the website you visit) or "third-party" (set by other services used on that website).
2. How We Use Cookies
IsItUpDown.com uses cookies and similar technologies for several purposes:
- Ensuring core website functionality works correctly
- Remembering your preferences
- Understanding how visitors use our site (analytics)
- Displaying relevant advertisements through our ad partners
- Providing security features (such as CAPTCHA verification)
3. Types of Cookies We Use
3.1 Essential Cookies
These cookies are strictly necessary for the website to function. They cannot be disabled. They include cookies for security, rate limiting, and basic session management.
| Cookie | Purpose | Duration |
|---|---|---|
| PHPSESSID | Session management and rate limiting | Session |
| cf_clearance | Cloudflare security verification | Up to 1 year |
3.2 Preference Cookies
These cookies remember choices you make to improve your experience.
| Cookie | Purpose | Duration |
|---|
3.3 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information. This data is used to improve the site. These cookies are only set with your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga, _ga_* | Google Analytics | Distinguishes unique users and tracks sessions | Up to 2 years |
For more details, see how Google uses cookies.
3.4 Advertising Cookies
These cookies are used by our advertising partners to build a profile of your interests and show you relevant ads on our site and other sites. These cookies are only set with your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| IDE, DSID | Google (DoubleClick) | Ad targeting and measurement | Up to 1 year |
| __gads, __gpi | Google AdSense | Serving and measuring ad performance | Up to 13 months |
| NID | Stores preferences and ad personalization | 6 months |
Google uses the DoubleClick cookie to serve ads based on your visits to this and other websites. You can opt out of personalized advertising by visiting Google Ads Settings.
4. Third-Party Cookies
The following third-party services may set cookies when you use our site. Each operates under their own privacy and cookie policies:
- Google (AdSense, Analytics, DoubleClick): advertising, analytics, and ad measurement — Google Privacy Policy | Cookie Info
- Cloudflare: security, performance, and bot protection — Cloudflare Privacy Policy
5. Consent and Your Choices
Under the GDPR and ePrivacy Directive, non-essential cookies (analytics and advertising) require your consent before being set. When you first visit our site, a cookie consent banner will ask for your preferences.
You can change or withdraw your cookie consent at any time by:
- Clicking the cookie settings link in our website footer
- Adjusting cookie settings in your browser (see Section 6 below)
- Using opt-out tools provided by our third-party partners
Withdrawing consent does not affect the lawfulness of processing based on consent before its withdrawal.
6. Managing Cookies in Your Browser
Most browsers allow you to view, manage, and delete cookies. Here are links to cookie management instructions for common browsers:
Please note that blocking all cookies may impact the functionality of this and other websites.
7. Additional Opt-Out Options
You can also opt out of interest-based advertising through these industry tools:
- Digital Advertising Alliance (DAA)
- European Interactive Digital Advertising Alliance (EDAA)
- Network Advertising Initiative (NAI)
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time. When we make changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
9. Related Policies
10. Contact
If you have questions about our use of cookies, you can reach us at:
- Contact form: isitupdown.com/contact